Nostalgia’s Not Good for Business

by Bill Zipp  |  July 26th, 2010
Business & Finance, The MAC


 

 
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LAINIE:


In August the MAC has its second birthday. We are now up to 15 members, with an additional two just about to come on board. Some of our original members have moved on due to job changes or relocation. In Internet years, this might mean the MAC is coming of age. Things are evolving. We miss our colleagues who leave but we welcome new blood and the strength it gives the group.


BILL:


The same happens in our small businesses. Customers we had at first, go somewhere else. Employees we hired at first, move on. And we reminisce about how wonderful the “old days” were. Maybe they were wonderful, but they’re in the past, and businesses that are successful relentlessly focus on the future. In other words, nostalgia’s not good for business (unless you’re an antique dealer).


Yes, I remember my first big client. It was thrilling and rewarding. But what was exceptional for me then, is normal now. In fact, I’ve come to believe firmly that the best clients I’ll ever serve have not yet presented themselves.


I remember my first big hire. I was so excited to steal him away from a large corporation. But again, as wonderful as he was (and still is), attracting top talent to small business quickly became my new normal.


LAINIE:


And yes, we remember with fondness–great fondness–the first members of the MAC. They are wonderful, talented, creative professionals, every one of them! But the best MAC is yet to come, which challenges all of us to be our best.


And that’s good for business.


Lainie Turner
Bill Zipp

Bill Zipp

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Reader comments (2)

 

Great job, Bill.
Hey Ron: we’re gonna need a bigger boat. And by “bigger boat” I mean, the ability to put two authors on our blog posts. :)


Lainie Turner | July 26, 2010

I’m in the ship yard working on a flight right now but ill let you know when I get back to this boat :)

and I am stoked to still be apart of the group, enjoying the ride well it lasts!


Ron | July 27, 2010
 


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