<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Zappos, Culture, and Building Your Brand</title>
	<atom:link href="http://www.madcollective.com/2010/zappos-culture-and-building-your-brand/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.madcollective.com/2010/zappos-culture-and-building-your-brand/</link>
	<description>Where creatives, guides and geeks collide</description>
	<lastBuildDate>Thu, 15 Dec 2011 21:17:12 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
	<item>
		<title>By: Matt Riopelle</title>
		<link>http://www.madcollective.com/2010/zappos-culture-and-building-your-brand/#comment-451</link>
		<dc:creator>Matt Riopelle</dc:creator>
		<pubDate>Mon, 28 Jun 2010 18:30:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.madcollective.com/?p=1281#comment-451</guid>
		<description>From #3, &quot;..a little weirdness&quot; is my favorite. If you read the book, it speaks to Zappos&#039; passion to let employees be themselves. They didn&#039;t want to be a culture told employees to leave their personality at home. That&#039;s a value we share at the MAC. Part of why we are such a creative bunch.</description>
		<content:encoded><![CDATA[<p>From #3, &#8220;..a little weirdness&#8221; is my favorite. If you read the book, it speaks to Zappos&#8217; passion to let employees be themselves. They didn&#8217;t want to be a culture told employees to leave their personality at home. That&#8217;s a value we share at the MAC. Part of why we are such a creative bunch.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ron Sparks</title>
		<link>http://www.madcollective.com/2010/zappos-culture-and-building-your-brand/#comment-437</link>
		<dc:creator>Ron Sparks</dc:creator>
		<pubDate>Fri, 25 Jun 2010 23:46:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.madcollective.com/?p=1281#comment-437</guid>
		<description>I like -- &quot; The brand is just a lagging indicator of a company’s culture.&quot; 

Seems that a brand is like a company&#039;s personality, and when the personality is the same inside as out well that&#039;s healthy... 

we don&#039;t like two faced people and we don&#039;t buy from two faced company&#039;s, unless that company is BP then we kind of have to buy gas...</description>
		<content:encoded><![CDATA[<p>I like &#8212; &#8221; The brand is just a lagging indicator of a company’s culture.&#8221; </p>
<p>Seems that a brand is like a company&#8217;s personality, and when the personality is the same inside as out well that&#8217;s healthy&#8230; </p>
<p>we don&#8217;t like two faced people and we don&#8217;t buy from two faced company&#8217;s, unless that company is BP then we kind of have to buy gas&#8230;</p>
]]></content:encoded>
	</item>
</channel>
</rss>

