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	<title>Madison Ave. Collective &#187; News</title>
	<atom:link href="http://www.madcollective.com/category/news/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.madcollective.com</link>
	<description>Where creatives, guides and geeks collide</description>
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		<title>Come celebrate with us!</title>
		<link>http://www.madcollective.com/2010/come-celebrate-with-us/</link>
		<comments>http://www.madcollective.com/2010/come-celebrate-with-us/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 17:05:13 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[The MAC]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=1645</guid>
		<description><![CDATA[Has it been two years already?

This Thursday, August 26, Madison Ave. Collective is celebrating our second anniversary. You, faithful reader, are invited to celebrate with us. View details and RSVP here.

Bring a guest and stop by anytime between 4–7pm. This open-house party will be held at the Madison Ave. Collective world headquarters in downtown Corvallis, [...]]]></description>
			<content:encoded><![CDATA[<p>Has it been two years already?</p>
<p><br class="spacer_" /></p>
<p>This Thursday, August 26, Madison Ave. Collective is celebrating our second anniversary. You, faithful reader, are invited to celebrate with us. <a href="http://www.pingg.com/rsvp/hwv8dztzzyn65c5xj">View details and RSVP here</a>.</p>
<p><br class="spacer_" /></p>
<p>Bring a guest and stop by anytime between 4–7pm. This open-house party will be held at the Madison Ave. Collective world headquarters in downtown Corvallis, Oregon.</p>
<p><br class="spacer_" /></p>
<p>The party will feature munchies from Block 15, treats from Rocket Queen Cupcakes, fun pics from Smile Booth, and cool people like YOU. Oh, and something else we think is kinda fantastic, too. (You’ll have to show up to find out.) Hope to see you then!</p>
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		<title>My non-profit client just won $20,000!</title>
		<link>http://www.madcollective.com/2010/my-non-profit-client-just-won-20000/</link>
		<comments>http://www.madcollective.com/2010/my-non-profit-client-just-won-20000/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 17:24:18 +0000</pubDate>
		<dc:creator>Ron Sparks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=1438</guid>
		<description><![CDATA[A non-profit website client of mine Music Saves Lives just won $20,000 from chase bank. They are based in California and out of all the non-profits in Cali they ranked number 4 in a voting contest which was hosted on facebook by Chase Bank. This was a great win for my client, not just the [...]]]></description>
			<content:encoded><![CDATA[<p>A non-profit website client of mine <a href="http://musicsaveslives.org/index.php" target="_blank">Music Saves Lives</a> just won $20,000 from chase bank. They are based in California and out of all the non-profits in Cali they ranked number 4 in a voting contest which was hosted on <a href="http://apps.facebook.com/chasecommunitygiving/leaderboard?page=2&amp;view=top200&amp;_fb_fromhash=86c8409e1f16b6c0c3cef02fcf94e3e0">facebook</a> by Chase Bank. This was a great win for my client, not just the money, but having real people using social media to vote for them.</p>
<p><br class="spacer_" /></p>
<p>One lucky non-profit got $250,000, 4 won $100,000 and 195 runner ups got 20,000, that&#8217;s a lot of dough.<br />
 <a href="http://apps.facebook.com/chasecommunitygiving/leaderboard?page=2&amp;view=top200&amp;_fb_fromhash=86c8409e1f16b6c0c3cef02fcf94e3e0" target="_blank">See the top 250 here »</a></p>
<p><br class="spacer_" /></p>
<p>This was exciting for me to see my web working hard in the real work and making a difference in real lives, they had 70,000 blood donation over last summer and we will see what happens by the end of this summer! Just wanted to share some success and a great story about social media and the web.</p>
<p><a href="http://musicsaveslives.org/index.php" target="_blank">Music Saves Lives website »</a></p>
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		<title>Welcome to the MAC, Bill and Ali!</title>
		<link>http://www.madcollective.com/2010/and-bill-and-ali-make-15/</link>
		<comments>http://www.madcollective.com/2010/and-bill-and-ali-make-15/#comments</comments>
		<pubDate>Thu, 20 May 2010 18:35:00 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[The MAC]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=1011</guid>
		<description><![CDATA[The roster continues to grow at Madison Ave. Collective!

Bill Zipp is a sales and marketing veteran who loves to help independent business owners master the business side of their business. Apparently he also loves to write, and we’re soaking up every bit of it. Bill&#8217;s brand name is Summit Small Business, and here&#8217;s his Matchbook profile.

Ali [...]]]></description>
			<content:encoded><![CDATA[<p>The roster continues to grow at Madison Ave. Collective!</p>
<p><br class="spacer_" /></p>
<p><strong>Bill Zipp </strong>is a sales and marketing veteran who loves to help independent business owners master the business side of their business. Apparently he also loves to <a href="http://www.madcollective.com/author/billzipp/">write</a>, and we’re soaking up every bit of it. Bill&#8217;s brand name is <a href="http://www.summitsmallbusiness.com/">Summit Small Business</a>, and here&#8217;s his <a href="http://mtchbk.com/beta/profile/view/billzipp">Matchbook profile</a>.</p>
<p><br class="spacer_" /></p>
<p><strong>Ali Smith </strong>is a terrific portrait photographer who does business under the name <a href="http://thistledownphoto.com/">Thistledown Photography</a>. Ali has a background in textile design and hails from across the pond. Listen closely and you might hear a hint of that great British accent. Here&#8217;s <a href="http://mtchbk.com/beta/profile/view/ali6775">Ali&#8217;s Matchbook profile</a>.</p>
<p><br class="spacer_" /></p>
<p>We&#8217;re excited to have Ali and Bill join <a href="http://www.madcollective.com/who/">our group</a> — two more nice people who do good work.</p>
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		<title>Bargain hunters to visit the MAC, buy stuff cheap</title>
		<link>http://www.madcollective.com/2010/bargain-hunters-to-visit-mac-buy-office-stuff-cheap/</link>
		<comments>http://www.madcollective.com/2010/bargain-hunters-to-visit-mac-buy-office-stuff-cheap/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 06:33:06 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[The MAC]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=807</guid>
		<description><![CDATA[What does a vintage bondi blue iMac, a Canon 30D, a putty-colored HON file cabinet, and a box of Cork’s donuts have in common? They’re all stuff you’d expect to find at a rad office garage sale, that&#8217;s what!

This Friday, April 23, the MAC is having its first-ever office furniture and electronics sale. We’ve gathered [...]]]></description>
			<content:encoded><![CDATA[<p>What does a vintage bondi blue iMac, a Canon 30D, a putty-colored HON file cabinet, and a box of Cork’s donuts have in common? They’re all stuff you’d expect to find at a <a href="http://corvallis.craigslist.org/bfs/1702466668.html">rad office garage sale</a>, that&#8217;s what!</p>
<p><br class="spacer_" /></p>
<p>This <strong>Friday, April 23</strong>, the MAC is having its first-ever office furniture and electronics sale. We’ve gathered a bunch of stuff that&#8217;s been collecting dust&#8230; er, uh I mean quality, valuable items that you probably can’t live without. Read all about it on <a href="http://corvallis.craigslist.org/bfs/1702466668.html">Craigslist</a>&#8230; and we’ll see you Friday starting at 10am.</p>
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		<title>Eighteen to one hundred</title>
		<link>http://www.madcollective.com/2010/eighteen-to-one-hundred/</link>
		<comments>http://www.madcollective.com/2010/eighteen-to-one-hundred/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 02:03:07 +0000</pubDate>
		<dc:creator>Matt Riopelle</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[mtchbk.com]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=783</guid>
		<description><![CDATA[One hundred years. One hundred episodes. One hundred blog posts.

These are milestones. Benchmarks of success. Or maybe just nice, round numbers for the OCD in all of us.

How about one hundred members? We know. It has a nice ring to it. In fact, it&#8217;s the reason for this post.

Our creative talent directory Matchbook has been [...]]]></description>
			<content:encoded><![CDATA[<p>One hundred years. One hundred episodes. One hundred blog posts.</p>
<p><br class="spacer_" /></p>
<p>These are milestones. Benchmarks of success. Or maybe just nice, round numbers for the <a title="OCD" href="http://en.wikipedia.org/wiki/Obsessive%E2%80%93compulsive_disorder" target="_blank">OCD</a> in all of us.</p>
<p><br class="spacer_" /></p>
<p>How about one hundred members? We know. It has a nice ring to it. In fact, it&#8217;s the reason for this post.</p>
<p><br class="spacer_" /></p>
<p>Our creative talent directory <a title="Matchbook" href="http://mtchbk.com" target="_blank">Matchbook</a> has been very successful. Since it&#8217;s inception, <a title="The Super Talent" href="http://mtchbk.com/beta/mbk_directory" target="_blank">82 super-talented</a> creatives, geeks, and guides have signed up. It&#8217;s attracting the very best the Willamette Valley has to offer &#8211; exactly the people we at the MAC had in mind when we set out to create it.</p>
<p><br class="spacer_" /></p>
<p>But we need more. 18 more.</p>
<p><br class="spacer_" /></p>
<p>We could be satisfied with 82, but (blame it on our fragile egos) it just won&#8217;t feel legit until Matchbook reaches one hundred. So how do we get the last dozen and a half members to reach it? And, we hate to be picky, but we&#8217;d like them from some pretty specific places.</p>
<p><br class="spacer_" /></p>
<p>Here is a fact. The majority of our members are in the greater Corvallis area. That&#8217;s not a bad thing. However, Matchbook happens to be a service for Corvallis and <em>Salem</em> and <em>Eugene</em>. No doubt there is an abundance of talent in those cities. We think they should be listed too.</p>
<p><br class="spacer_" /></p>
<p>It&#8217;s just that finding them has been tough. So we are open to your ideas. Should we run a <a title="Twitter Giveaway" href="http://twitter.com/459MadAve/status/10283131766" target="_blank">giveaway</a>? A booth at the <a title="Oregon State Fair" href="http://www.oregonstatefair.org/" target="_blank">fair</a>? Fall in behind the <a title="Slug Queen" href="http://www.slugqueen.com" target="_blank">Slug Queen</a> at the <a title="Eugene Celebration Parade" href="http://www.eugenecelebration.com/celebration_parade.html" target="_blank">Eugene Celebration Parade</a>?</p>
<p><br class="spacer_" /></p>
<p>Help us spread the word about Matchbook. Hey, if you don&#8217;t think it&#8217;s worth your time, no worries. We won&#8217;t be hurt. However, if you think it&#8217;s a service worth talking about, fire off your ideas in the comments.</p>
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		<title>Lucky number thirteen</title>
		<link>http://www.madcollective.com/2010/lucky-number-thirteen/</link>
		<comments>http://www.madcollective.com/2010/lucky-number-thirteen/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 15:25:16 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[The MAC]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=759</guid>
		<description><![CDATA[Today we officially knighted Kevin Miller as the newest (thirteenth!) member at Madison Ave. Collective. Kevin brings with him a propeller hat full of expertise in CSS, javascript, PHP, and all sorts of other geeky goodness. Here&#8217;s a link to his website.

Welcome aboard, Kevin! We&#8217;re happy to have you part of the crew.
]]></description>
			<content:encoded><![CDATA[<p>Today we officially knighted Kevin Miller as the newest (<a href="http://www.madcollective.com/who/">thirteenth!</a>) member at Madison Ave. Collective. Kevin brings with him a propeller hat full of expertise in CSS, javascript, PHP, and all sorts of other geeky goodness. Here&#8217;s <a href="http://www.p51labs.com/">a link to his website</a>.</p>
<p><br class="spacer_" /></p>
<p>Welcome aboard, Kevin! We&#8217;re happy to have you part of the crew.</p>
]]></content:encoded>
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		<title>Tuesday, 3/30: Matt talks tweets</title>
		<link>http://www.madcollective.com/2010/tuesday-330-matt-talks-on-tweets/</link>
		<comments>http://www.madcollective.com/2010/tuesday-330-matt-talks-on-tweets/#comments</comments>
		<pubDate>Sun, 28 Mar 2010 16:38:48 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=732</guid>
		<description><![CDATA[Don&#8217;t miss &#8220;How to Talk Social&#8221; with Matt Riopelle and Jen Grant @ the Corvallis Chamber this Tuesday at noon.

Matt sez: As part of the class, Jen and I are offing a free evaluation to the first three businesses brave enough to submit their social profile to us. Just send an email with links to [...]]]></description>
			<content:encoded><![CDATA[<p>Don&#8217;t miss &#8220;How to Talk Social&#8221; with Matt Riopelle and Jen Grant @ the Corvallis Chamber this Tuesday at noon.</p>
<p><br class="spacer_" /></p>
<p>Matt sez: <em>As part of the class, Jen and I are offing a free evaluation to the first three businesses brave enough to submit their social profile to us. Just send an email with links to your social media outlets to matt@resoundlab.com. You&#8217;ll get real, actionable advice and a guaranteed &#8220;A&#8221; in the class.</em></p>
<p><em><br />
 </em></p>
<p><em> </em>Get all the <a href="http://www.willametteinnovators.com/events/social-media-for-business-put">details here</a>.</p>
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		<title>New website!</title>
		<link>http://www.madcollective.com/2010/new-website/</link>
		<comments>http://www.madcollective.com/2010/new-website/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 04:40:51 +0000</pubDate>
		<dc:creator>North Krimsly</dc:creator>
				<category><![CDATA[Everything Else]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/?p=692</guid>
		<description><![CDATA[New portfolio site released]]></description>
			<content:encoded><![CDATA[<p>After much anticipation (at least by me!), I&#8217;ve released my re-designed portfolio site at <a href="http://www.highintegritydesign.com">www.highintegritydesign.com</a>.  I built it using the <a href="http://www.expressionengine.com">ExpressionEngine</a> content management system, which has a steep learning curve but is incredibly powerful and flexible.  I was able to do everything I needed without writing a single line of PHP code.</p>
<p><br class="spacer_" /></p>
<p>Please feel free to check out the site and let me know what you think.  Everything should work except for the Search feature which I&#8217;m still working on&#8230;</p>
<p><br class="spacer_" /></p>
<p>-North</p>
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		<title>Fifty, and just getting started</title>
		<link>http://www.madcollective.com/2009/fifty-and-counting/</link>
		<comments>http://www.madcollective.com/2009/fifty-and-counting/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 21:30:23 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/blog/?p=38</guid>
		<description><![CDATA[Matchbook hit a big milestone today. Andy Foster (video producer) is the 50th amazingly talented person to join the Matchbook talent directory. Congratulations, Andy&#8230; you have just won a mention in this blog post!
]]></description>
			<content:encoded><![CDATA[<p><a href="http://mtchbk.com">Matchbook</a> hit a big milestone today. <a href="http://mtchbk.com/beta/profile/view/andrew1372">Andy Foster</a> (video producer) is the 50th amazingly talented person to join the Matchbook <a href="http://mtchbk.com/beta/mbk_directory">talent directory</a>. Congratulations, Andy&#8230; you have just won a mention in this blog post!</p>
]]></content:encoded>
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		<title>Better Brochures for Boys (&amp;&#160;Girls)</title>
		<link>http://www.madcollective.com/2009/brochures-for-boys-and-girls/</link>
		<comments>http://www.madcollective.com/2009/brochures-for-boys-and-girls/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 05:54:44 +0000</pubDate>
		<dc:creator>Jeff Jimerson</dc:creator>
				<category><![CDATA[4:59 Workshops]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.madcollective.com/blog/?p=12</guid>
		<description><![CDATA[Another successful 4:59 design workshop, this time for the Boys and Girls Club of Corvallis]]></description>
			<content:encoded><![CDATA[<p><span class="p1">Yesterday we presented our design recommendations — the result of fifty-plus hours of work — to folks at the Boys &amp; Girls Club of Corvallis. Gotta admit, I was a bit nervous going into the meeting with their staff and board. It was the first time for any of them to see what we had created. <a href="http://mtchbk.com/beta/profile/view/truen" target="_blank">Truen Pence</a> joined me for moral support (it was, after all, his fault we got into this).<br />
</span><br />
<span class="p1">Rewind three weeks to Nov. 6, when we kicked off a two-part 4:59 workshop to benefit the Boys and Girls Club. Seven of Corvallis’ most creative, kid-lovin’ designers showed up to volunteer that Friday night. With pizza in hand we spent the next couple hours attempting to sort out the mess on the table in front of us. The pile of brochures were intended to attract new kids to participate in the Club&#8217;s many programs and services like academics, sports, art, leadership programs&#8230; lots of good stuff.<br />
</span><br />
<span class="p1">Trouble was, other than size (8.5&#215;11) and folding pattern (tri-fold) there was nothing consistent about them. Different fonts, different colors, all designed by different staff or volunteers over the years. And perhaps worse still, most weren&#8217;t very functional. It was impossible to know which programs applied to Johnny (age 7) versus Jenny (age 17) by the brochure covers.<br />
</span><br />
<span class="p1"><a href="http://madcollective.com/workshops/BGCC_brochure_guide.pdf" target="_blank"> What we ended up with</a>, three weeks later, was a flexible new brochure system that will accommodate each of their diverse program types. The Club will continue to design and print the brochures in-house, but now they&#8217;ve got a shiny new InDesign template (complete with a few dozen paragraph styles) to keep them on track. Also, we created a toolbox of other design elements including program icons, tagline artwork and a new color palette.<br />
</span><br />
<span class="p1">Oh, and the Boys &#038; Girls Club board and staff? Smiles all around.</span></p>
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