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How to Win Over Riders with a Better Digital Transit ExperiencePublic transportation keeps our cities moving, connecting people to their jobs, schools, and favorite hangout spots. As urban areas expand and tech keeps advancing, transit agencies are turning to digital tools to step up their...
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Checklist of Federal and State Requirements for Developing an Accessible Website in TexasUnderstand state and federal law: How to develop an accessible website in the state of Texas.
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Checklist of Federal and State Requirements for Developing an Accessible Website in ColoradoUnderstand state and federal law: How to develop an accessible website in the state of Colorado.
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Why Websites Are An Ongoing InvestmentEffective websites must continually evolve, grow, and adapt to resonate with users and prospects. Building the site is just the first step.
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Checklist of Federal and State Requirements for Developing an Accessible Website in ArizonaUnderstand state and federal law: How to develop an accessible website in the state of Arizona.
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If Content Is King, IA Is the CastleWebsite content strategy and information architecture (IA), when done right, will empower you to develop your organization’s story and tell it in a more compelling way.
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$15,000 Brand Tune-Up Giveaway: Help Us Choose a NonprofitDo you know of a nonprofit that could benefit from a brand, website, or communications campaign refresh? Nominate them here!
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Find the Bullseye With MAC’s Brand Clarity & Messaging WorkshopOur two-part brand messaging workshop enables participants to feel heard, inspired, and aware of their organization in a more meaningful way.
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Checklist of Federal and State Requirements for Developing an Accessible Website in CaliforniaUnderstand state and federal law: How to develop an accessible website in the state of California.
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Checklist of Federal and State Requirements for Developing an Accessible Website in Washington StateUnderstand state and federal law: How to develop an accessible website in Washington State.
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Checklist of Federal and State Requirements for Developing an Accessible Website in OregonUnderstand state and federal law: How to develop an accessible website in the state of Oregon.
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The Half-day Brand Messaging Workshop (What It Is, Why It Works)Our 4-hour brand messaging workshop enables participants to feel heard, inspired, and aware of their organization in a more meaningful way.
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How to Unveil a New Brand Identity (Six Steps for Doing it Right)A winning brand rollout strategy will guide you in the months and weeks leading up to—as well as after—the public reveal.
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How to Navigate Public Input When Designing a New LogoNavigating the shark-infested waters of public input doesn’t have to be dangerous. Here’s what experience has taught us.
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More Resources
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Worksheet
How to track success on your website projectSuccess on your project is as simple as M-A-C (Maintain, Analyze, Correct)!
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Worksheet
How to Develop a Winning Website User Research SurveyFollow this step-by-step guide to uncover user impressions, confusions, and roadblocks with your organization’s website.
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eBook
The Smart Start to Developing Your New WebsiteAll website development projects start with questions. Lots of questions. Learn how to uncover unknowns and proceed with confidence with this free, 8-page illustrated guide.
