Woodcastle Furniture

Assignment:

Woodcastle makes the best solid wood furniture in the Pacific NW using locally sourced materials, timeless designs, and expert craftsmen, but their brand wasn’t telling the same story. We created a new branding system for Woodcastle that matches the understated elegance of their furniture and positions the company for continued growth.

RESPONSIBILITIES:

  • Brand and marketing strategy
  • Identity system (see brand book)
  • Tagline and messaging
  • Print design including photography and copywriting
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