The MAC Guide to Naming an Organization, Product, or Service
Whether you’re starting a new business or launching a new product, a great name can create instant buzz, differentiate you from the competition, and lay the foundation for a great brand.
Here at Madison Ave. Collective, we have a tested naming process for creating a memorable name that engages your most critical audiences and positions you for success.
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WorksheetEvaluating your current brand
Branding touches on every aspect of your organization, including who you are and who you strive to be. Use this...
eBookMAC Guide to Messaging Components
From positioning statements to elevator pitches to taglines, here are eight messaging elements you can use to define and promote...
WorksheetInfographic: Step-by-step branding roadmap
This handy infographic will take you step-by-step through our branding process.