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The smart start to developing your new brand identityAll branding and marketing projects start with questions. Lots of questions. In order to uncover unknowns and proceed with confidence, we recommend starting with a Discovery phase. Learn all about Discovery for your next branding...
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The smart start to developing your new websiteAll website development projects start with questions. Lots of questions. In order to uncover unknowns and proceed with confidence, we recommend starting with a Discovery phase. Learn all about Discovery in this free, 8-page illustrated guide.
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Guide to Messaging ComponentsFrom positioning statements to elevator pitches to taglines, here are eight messaging elements you can use to define and promote...
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UX basics for a better customer experienceWhen it comes to website development, there’s a big difference between using a one-size-fits-all template, and creating a multi-dimensional user...
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Smart Practices for Hiring the Best Creative PartnerIf you’re a project manager looking for guidance on finding the best creative partner, or a procurement specialist looking for...
More Resources
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Article
Icon do’s and don’ts: What you need to know before incorporating icons in your next projectIcons often get overlooked. This is probably because their job is a thankless one: Enhance the content without being too...
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Worksheet
Infographic: Step-by-step branding roadmapThis handy infographic will take you step-by-step through our branding process.
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Article
Nine words branding designers use that are often misunderstood by their clientsIt happens all the time. In just about every meeting with every client there’s a point when words stop working...
